My passion is helping businesses achieve new levels of growth. I work with clients to identify new market opportunities, improve customer experience, and develop strategies to improve marketing & sales results.
I help companies bridge the strategy-execution gap and create customer-focused company cultures that improve employee engagement, revenue, and profitability. Sustainable business growth is achieved by aligning strategy, internal brand (company culture) and external brand (unique value proposition, customer experience).
I am a high energy, results-driven executive with a proven track record of successfully building and managing high-performance teams, customer accounts, and strategic partners. I’ve helped drive strategy execution across organizations and partner ecosystems in Europe, the UK, South America, and Asia.
As a senior advisor and executive working for both Fortune 500 companies and fast-growth entrepreneurial start-ups, I’ve led strategy, strategic marketing, training and development, business development, and global strategic accounts & channels.
Speaker, Author & Professor
In addition to being a keynote speaker at association and industry conferences, I conduct training and workshops for corporate audiences that include executives, CMO’s, and sales, marketing, and customer service teams.
I’ve written four books—two on marketing strategy &planning and two textbooks on leadership, communication, and organizational development that are used in hundreds of colleges and universities. With my love for learning, I will forever be both a teacher and a student. You can often find me in the classroom where I teach as an Adjunct Professor in MBA programs—or in a yoga studio trying to master a new inversion.^.
Marketing, Strategy, Business Growth, Company Culture, Marketing Planning, Research, Training, Strategic Partnerships & Accounts, Branding, Messaging, Communication, Customer Experience, Interim Executive, Speaker, Author, Adjunct Professor